Dave 

Big Zuu - Zuupasize

Dave wanted to promote the upcoming season of Big Zuu’s Big Eats to foodies on TikTok. Embracing the true spirit of the show, we challenged our talent to channel their inner Zuu and cook a dish purely off vibes. They were given the name of a dish from the new series—‘The Scott Noodle’—but no recipe, no measurements, and no set ingredients. 

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Every asset from this campaign featured on TikTok's Highest-performing ad dashboard.   

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Involvement

Lead Creative, Creative concept